Hybrid Marketer, Impact Maker

I'm a seasoned creative marketing leader with deep experience driving growth, leading teams, and fostering strategic alliances for globally recognized brands. With creativity as my core, I describe myself as a "T-shaped" hybrid, a multidisciplinary marketer who can span across into strategy and account management. It's the byproduct of my curiosity and drive to overdeliver. Below are a few professional and personal highlights.

Highlights

Over the last decade, I've led teams to boost client-side revenue growth by over $160 million across private and public organizations.

Demonstrated expertise across diverse sectors and disciplines, with emphasis in B2B, CPG, and construction.

Recognized in NBC Universal's acclaimed miniseries Founding in Color, highlighting my journey as a Latino entrepreneur.

Featured presenter for thought leadership on data storytelling, cultural branding, workforce diversity, and leadership at industry events, including Advertising Week, IIEX Market Research Conference, PepsiCo Corporate, and The Bill & Melinda Gates Foundation.

Served pro-bono as a board member for nonprofit organizations, including the Conservation Lands Foundation and the AdColor Industry Coalition, demonstrating a commitment to community service and workplace diversity.

Bringing a unique blend of industry and real-world experience, enhanced by a robust academic background, including a BFA degree from The Fashion Institute of Technology and continuing graduate studies at MIT, Cornell, and the University of Denver's Daniels College of Business.

Five time Ride-the-Rockies tour rider - read survivor - of the 400+ mile bike tour that travels the spectacular rocky mountains.

Maker of a luxury footwear and accessories - the byproduct of being a Brooklyn born sneakerhead.

Proud father of two sons that inspire and motivate me every day to be great professionally, and a better human personally.

experience
Cemi Group LLC - Creative Marketing Principal
Citi, Del Real Foods, Diageo, Fox Latin America, International Fresh Produce Association, PepsiCo, Princeton Review, RK Industries
Humanitas - Creative Director
Pepsico, Bill & Melinda Gates Foundation, Birkedale Hartmann
TracyLocke - Managing Director
Clorox, Kingsford, Pepsi, MIllerCoors
The Integer Group – Creative Director
Coors Brewing, Procter & Gamble, Wrangler Jeans
Young & Rubicam Advertising – Senior Designer
Philip Morris International: Bond Street, Chesterfield, Parliament
The Citibank Private Bank – Web Designer
Coors Brewing, Procter & Gamble, Wrangler Jeans
Denver Startup Week – Pro-Bono
Board Member, Conference Founder Track Co-Chair
AdColor Industry Coalition – Pro-Bono
Board of Directors Member, Conference Co-Founder & Chair
MERITS
Featured in NBC Universal’s 'Founding in Color' mini-series
Digiday client feature for PepsiCo’s Consumer Insights App
Outstanding Leadership Award - The Integer Group
Most Valuable Partner Award - PepsiCo North America Beverages
Change Agent Award Recipient - AdColor Industry Coalition
Two-time Gold Peak Award Recipient - American Marketers Association
Guest Presenter on Social Marketing - The Bill & Melinda Gates Foundation
Creative Team Delegate Selection in branding the State of Colorado